Friday, 5 April 2013

The massive personal advantages of becoming an entrepreneur. There will be no ceiling on your growth. There will be fewer constraints on your creativity

Starting anything new entails risks and demands dedication. Whether you decide to take up playing piano, learning French, or building model aeroplanes, it is going to cost you money, time, and a fair amount of frustration due to inevitable beginner's mistakes.

The massive personal advantages of becoming an entrepreneur

Irrespective of the technical difficulties of your chosen endeavour, nothing can be compared to the level of commitment required to get a new business off the ground. The sheer number of different tasks that entrepreneurs must perform, from product development to marketing, is overwhelming.

On the other hand, entrepreneurship possesses three characteristics that render it uniquely inviting and reassuring. No other human activity offers these advantages to its practitioners. It is regrettable that many men and women graduate from their studies without knowledge of these facts:

1. There will be no ceiling on your growth


If you spend some time doing research, you will find areas of enterprise that require little or no formal education and negligible start-up investment. By combining elements of your background, knowledge, and personal circumstances, you can come up with innovative business models. In today's global market, you can subcontract most routine tasks and concentrate on what you do best.

2. There will be fewer constraints on your creativity


While many areas of human action impose strict rules to be followed, entrepreneurs remain free to choose their path. North or south, right or left, the business owner can follow his intuition without need to ask for permission. His only arbiters are his cash flow and his customers' satisfaction. Each entrepreneur determines his own speed and how he will break the barriers to his growth.

3. There will be no limits to your learning


Business is the ideal field for the active mind. No discipline is foreign to the committed entrepreneur. The man who manages his own enterprise is a practical philosopher and a street intellectual. Entrepreneurs' tolerance of mistakes comes from their experience of dealing with all kinds of people. Creativity and resiliency are skills that entrepreneurs develop by facing daily challenges.

If the great potential of entrepreneurship is so well established, what explains that it is only able to attract a small part of the population? There is one reason, one major obstacle that prevents many from crossing the line. You can name it marketing, distribution, income generation, or simply sales.

4. You will learn to overcome your biggest fears


The fear of being unable to achieve enough sales is what blocks 99% of those who entertain the idea of becoming entrepreneurs. Other obstacles pale in comparison to this one. If you succeed in getting over this initial hurdle, chances are that your business will be able to face whatever problems might come your way.

Compared with previous centuries, our digital era has not essentially changed the answer to the sales question. In the field of commerce, like in any other area of life, action is the best antidote against paralysing fear. 


Start small, try different things, see what works and what doesn't. Learn from mistakes, don't be discouraged, and ignore malevolent criticism. Take limited risks, follow market signals, be persistent, and you will eventually get it right.

For more information about rational living and personal development, I refer you to my book The 10 Principles of Rational Living

[Text: http://johnvespasian.blogspot.com]

[Image by kevin dooley under Creative Commons Attribution License. See the license terms under http://creativecommons.org/licenses/by/3.0/us]