Thursday, 17 October 2013

How to reduce everyday risks to your health. Live inexpensively and invest for future income. Overcoming the resistance to changing jobs and relocating. Conflicting values lead to contradictory behaviour

The 10 Principles of Rational Living
by John Vespasian 

In order to improve your life, you don't need to place your hopes on a lottery ticket or wait for the world to grant you the perfect opportunity. There is a better way and it is condensed in the principles of rational living, principles such as “think like an entrepreneur, not like a crusader,” “ignore the noise and focus on results,” “stay away from high-risk situations,” “find people who share your values,” and “develop strong long-term passions.” 

This book presents the principles of rational living in great detail, with numerous examples of people who have applied them successfully. The principles of rational living are sound ideas that can dramatically improve your life. Learn all about them and start applying them today.

TABLE OF CONTENTS

1. Think like an entrepreneur, not like a crusader
A recipe for getting ahead in good and bad times
Debating and arguing are a waste of time
The true believer is the one who preaches by example
Entrepreneurs thrive on trouble and inconvenience
Unlike resources, opportunities are infinite


2. Ignore the noise and focus on results
If one road is blocked, take another
How to keep calm when you are surrounded by nonsense
The effective way to handle work overload
Learning from people who never feel discouraged
A proven strategy against career stagnation


3. Live inexpensively and invest for future income
Why the stock market offers the best opportunities
Common traits of great businessmen and investors
What kind of companies should you invest in?
A simple strategy is all you need
Adopt a realistic and practical approach


4. Choose a simple and healthy lifestyle
Don't just eat well, eat wonderfully
What is healthy, tasty, and easy to cook?
How to reduce everyday risks to your health
Eating healthily when you are travelling
Is it possible to slow down ageing?
Why it is so difficult to lead a simple life


5. Find people who share your values
Why you should ignore most of what you hear
The ugly duckling story repeats itself every day
Overcoming the resistance to changing jobs and relocating
Don't be original, be unique
Proven strategies for building great relationships
Would you recognize yourself in the crowd?


6. Listen to your emotions, but check the facts
Beware of exaggerated romantic tales
In dating and cooking, choose natural ingredients
How far are you willing to go for happiness?
Conflicting values lead to contradictory behaviour
The short distance between infatuation and obfuscation
Do not waste your best years pursuing unworkable ideals


7. Accept the inevitable hassles of life
Putting an end to exaggerated fears
Extreme reactions are foolish and wasteful
In praise of caution and circumspection
Can you remain self-confident in times of trouble?
How impatient people become stoic philosophers
Never grant problems more weight than they deserve


8. Stay away from high-risk situations
Death statistics make great bedtime reading
Tranquillity seldom comes cheap
Do not make an obsession of the perfect profession
Three situations that you should avoid like the pest
Every archer needs more than one arrow
The jungle never sleeps


9. Acquire effective habits
An hour has sixty minutes, a day twenty-four hours
In praise of staying behind
How a proactive attitude helps you overcome difficulties
Let go of the dead weight of prejudice
Smooth operators get more out of life
Personal effectiveness depends on patterns


10. Develop strong long-term passions
Comparing yourself with other people makes no sense
Don't drink the poison of contradiction
What heroes are made of
The myths of the single skill and the unique opportunity
Become tolerant of mistakes, since you will make so many
The link between integrity and passion


The 10 Principles of Rational Living
by John Vespasian 

How to acquire the amazing self-reliance of entrepreneurs. Moving forward despite initial failure. No more stress, anxiety, or depression. Deal only with critical issues until you have achieved stability

Johannes Gutenberg (1398-1468), to whom history credits with the invention of the printing press, was the quintessential self-reliant entrepreneur. He was trained as a goldsmith, plied his trade for decades in several German towns, and it was only in his forties that he identified the business opportunity that would transform his life.

How to acquire the amazing self-reliance of entrepreneurs


At the turn of the 15th century, reading material was expensive and the choice of titles severely limited. The price of a volume of three hundred pages would exceed one hundred times what it costs today. Less than one per cent of the population was able to read; as a result, only the clergy and aristocracy had access to written information.

Since ancient times, the cost of producing books had been proportional to the effort it took to copy them by hand. A monk labouring at a monastery would need two years to copy and illustrate a Bible by hand. In addition, pages of medieval books were made of parchment, that is, prepared animal skins, which also increased the overall cost of production.

Despite the high price of books, it was obvious that there was a growing market for them. The interesting question is why none of the thousands of people in Europe involved in the production of hand-written volumes had perceived the slowness of the process as a problem. Apparently, before Johannes Gutenberg, the established mode of operation was taken for granted.

For thousands of years, goldsmiths had been using gold to make delicate jewellery, as well as religious and ornamental figures. Gutenberg did not conceive the idea of casting figures with molten metal, but he was the first to realize the massive economies that could be made by casting movable types and using them for book production.


Moving forward despite initial failure


His initial experiments quickly revealed the difficulties of the enterprise. What alloy should he use to produce the types? How was he going to melt the thousands of individual letters that are needed to produce each page of a book? How could he increase ink density in order to produce clean prints?

It took Gutenberg many years to master the process. By the time he had overcome one obstacle, another one would appear. His venture led him to incur massive debts, which he could hardly reimburse. Finally, his attempts proved successful and a first run of books came out of his atelier.

In 1455, Gutenberg undertook to print the Bible. By then, he was already 57 years old and fully conscious of the immensity of the task that he had set up for himself. Unabated, he hired help to compose text with movable types, purchased materials, and began to print pages. Several dozen Gutenberg Bibles have survived the passage of time and can be admired today in museums around the world.

Gutenberg's ability to acknowledge individual problems enabled him to create a book production system that changed the course of History. He combined existing technologies into a creative solution to a problem that few people had perceived as acute. The printing press drove down book prices and spread literacy to a larger segment of the population.

No more stress, anxiety, or depression


Are you also able to transform problems into opportunities? When a product or service seems overpriced, do you try to identify the reason? Do you make the effort to analyse disruptions? When you experience irritation, can you name the critical elements involved?

Johannes Gutenberg's career offers us a vivid example of an essential entrepreneurial trait: the ability to isolate difficulties and reduce them to manageable size. Once Gutenberg named a problem, he devised a solution, achieved stability in that area, and moved to the next challenge.

Individuals who try to accomplish too much at the same time frequently feel overwhelmed. Unless you achieve success in some area, you will grow dispirited and might even decide to quit your endeavours altogether. Instead, acquire the good habit of making a list of pressing difficulties.

Name your problems, assess their relative importance, and establish priorities. Deal only with the most critical issues until you have achieved a tolerable level of stability. Once you have improved a specific aspect, move to the next and build it from there.
 


For more information about rational living and personal development, I refer you to my book The 10 Principles of Rational Living

Text: http://johnvespasian.blogspot.com

Image by timheyer under Creative Commons Attribution License. See the license terms under http://creativecommons.org/licenses/by/3.0/us