When people talk about priorities, they usually refer to items on which they spend substantial sums of money. A comfortable car and a large house are on the top of the list of many individuals, together with a well-paying, stable, and interesting job.
The fallacy of pay-more, live-longer
Health is also
important for the great majority of men and women. Products sold in
supermarkets and convenience stores respond to this concern by promoting
low-calories drinks, low-fat cookies, sugarless sweets, and cooking
Organic-food stores represent the last step in the
evolution of this trend. Consumers want to buy the best produce, the
purest bread, and fresh natural pastries. Even though the cost
associated to those choices can be considerable in some cases, customers
seem to be willing to pay for it.
Where the difference is, and where it is not
The problem with spending
additional money to consume so-called healthy products is that it does
not seem to make a lot of difference. Those who devote more financial
resources to purchasing sophisticated food and to joining health clubs
are not necessarily the people who enjoy the best physical condition.
Paradoxically, in the field of health, more investments do not always
result in additional benefits.
Making health your first priority
is an excellent choice that works best when you implement it as
inexpensively as possible. Are you surprised? Does this sound illogical
to you? Before you discard this theory, you might wish to check out
longevity statistics around the world. Those who spend the most to
preserve their health are not necessarily the people who live the
For more information about rational living and personal development, I refer you to my book The 10 Principles of Rational Living
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