Saturday, 14 March 2020

Choose your path wisely, and walk it at your own pace

Love goes towards love as strongly as schoolboys go away from their books, wrote Shakespeare in "Romeo and Juliet." Since the 17th century, times have changed only to remain the same. Is the force that moves customers in the direction of their favourite products not somenthing akin to love? Or the force that compels sports fans to watch every game of their favourite team? The same can be said about the pursuit of prosperity and happiness. There are forces that pull individuals towards beneficial results, and forces that are driving them towards self-destruction.

Luckily, men and women of the twenty-first century can benefit from hundreds of years of accumulated experience. History has identified the keys to success in romantic and business endeavours, the keys to achievement in any area of life. It is high time to proclaim that personal growth has rendered Shakespeare's plays obsolete, high time to acknowledge that wisdom has brought success and well-being withing everybody's reach.

Self-inflicted blindness

Theatre may continue to exist as a harmless form of entertainment for summer nights, but when it comes to improving your life, you will be much better served by the teachings of philosphy. Only fools will refuse to adopt proven formulas. Only self-inflicted blindness can prevent people from seeing the truth. Here is my condensed version of the fundamental principles driving self-improvement in the widest sense.

First, you should develop a clear idea of what you want to achieve, or at least, develop a strong sense of direction. An entrepreneur promoting new products or services would be ill-advised to walk around town, trying to convince everybody he meets to make a purchase. In that way, he would be wasting his resources, and making few sales. The most efficient way forward is to focus your attention, energies and material resources on pursuing a definite goal, on advancing in a certain direction.

Efficient salespersons and effective romance seekers are known to establish minimum requirements for their prospects. If you identify your prerequisites in advance, you will be able to discard quickly people who don't hit the mark. You should draw in your mind a sharp picture of your objective. The picture will enable you to concentrate your energies like a laser beam on your best market, your best prospects, your preferred type of romantic partners. Mind you, you don't need to have all the answers before starting on a journey of self-improvement. It is enough if you keep learning with every step you take. Over time, you will figure out exactly what you want.

Relentless progress

Second, you should keep moving forward in a prudent but persistent manner. Do not fear to take initiative, but try to avoid taking foolish steps. Choose your path wisely, and walk it at your own pace. Your circumstances and background are unique. It is no use comparing yourself with other people. What really counts, is that that you identify what you want, and pursue it consistently day by day. Keep advancing relentlessly. Keep learning all you can along the way.

Investors know that the best assets are those that will grow exponentially with little risk. Similarly, on your journey of self-development, you want to avoid situations where you must continuously shift your attention from one goal to the next. Even if you manage to make a decent return on your efforts, the need to reinvent the wheel every day will leave you exhausted. Pursuing big long-term goals is much more inspiring than chasing little victories all the time.

Prosperity in business and happiness in romance will come more easily when there is a strong consistency between message and style, between motivation and presentation. Be unique, exploit your special talents. Effective marketing is about acquiring enthusiastic customers who will tell their friends about the unique experience your products or services are providing. In the case of dating, it is even more important that you underline your uniqueness. Every successful pursuit must follow a pattern of definition and persistence, a pattern of identification and steadiness.


Image: Photograph of classical painting. Photograph taken by John Vespasian, 2019.

For more information about rational living, I refer you to my books

Free subscription to The John Vespasian Letter

Here are the links to three audio interviews just published:
  1. John Vespasian interviewed by Nicholas Spohn on "The Spohntrained podcast" about the keys to rational living.
  2. John Vespasian interviewed by Rodney Flowers on "The Game Changer Mentality" about dealing successfully with disruptions.
  3. John Vespasian interviewed by Greg Roedersheimer on "Suburban Folk" about historical examples of people having career success and persevering to find their passion.

Saturday, 15 February 2020

The easiest way to succeed in life (and why we tend to do precisely the opposite)

If you want to waste your life, you just have to devote your days to searching for things where there are not. A second formula for squandering your resources is to chase people that are unavailable. The same goes for attempting to travel to places that are not accessible.

I am not saying that you should never make mistakes. If you have initiative, and I commend you to have lots of it, you will certaintly make mistakes. Nobody possesses perfect knowledge. We all engage in pursuits that require a learning curve, and that's perfectly fine. You have to pay the price of becoming better, faster, stronger. That's healthy. That's effective.

However, it is heartbreaking when someone persists in trying to achieve impossible goals. Children will often engage in such attempts. So will mice trapped in a maze. Adults should know better than that. We know that our days on earth are limited. We know that, if we want to improve our station in life, we have to focus our attention and resources on priorities, not squander our days thoughtlessly.

Counter-productive behaviour frequently arises from self-inflicted blindness. People will sabotage their own interests when they allow their desires to obscure the facts of reality. The most widespread type of counter-productive behaviour is looking for things where they are not, and complaining that life is unfair, that growing successful is too hard, that happiness cannot be attained.

The key principle of personal effectiveness

The key principle of personal effectiveness can be enunciated in a short sentence: If you want cheap oranges, go to Morocco, not to the airport deli. If you want to get a high-paying job, go where those jobs are being offered and make sure that you meet the requirements. In order to get where you want to go, all you need to do is to take action consistent with reason. If you wish to increase your prosperity, take action accordingly.

If you want to succeed in any area of human activity, you should first spend some time reflecting about the easiest and shortest way to get what you want. Once you have figured out the best path, all you need to do is walk it, day by day, year after year. This principle, if applied consistently, can bring major improvements to your life.

A wise man in search of a job does not go to the desert. If you do that, you might get lucky and find the only opening available, but chances are that you won't. Imagine that you are working in a factory located in a small town that does not offer other employment possibilities. What should you do if the factory shuts down? You should not waste time hanging around waiting for a miracle. You should pack your things, get into your car, and drive to a place where companies are hiring.

Choose the easy way to prosperity

Choose the easy way to get ahead. Do not try to sell your products or services in places where there are no qualified buyers. In thinly inhabited areas, you can find large numbers of empty, inexpensive housing. Those houses do not constitute a good investment. If they are empty and cheap, it is because real estate developers had made a wrong calculation and wasted their resources building in the wrong location.

The easiest way to succeed in life is to focus your efforts where there are real opportunities. Putting up buildings on locations where few people are interested to buy is wasteful and disingenious. The lesson to be drawn is clear. You should concentrate your energies on places where there are real customers, real jobs, real wealth, real opportunities, and preferably, people who are really friendly.

If you are seeking warm weather, you should not go to Siberia. Some people do prefer to live in areas where cold temperatures reign most of the year. Those individuals may have good reasons for doing so, reasons such as cheap housing, low criminality, or low competition for jobs. Yet, if you hate cold temperatures, you should not imitate those persons. Instead, you should relocate to a place where you will find the kind of wheather you like.

A major philosophical lesson

Staying away from barren fields constitues a major philosophical lesson. You can choose to live wherever you like best, so make sure that you take proper action in this respect. Every minute devoted to complaining about lack of opportunities, bad weather, unfriendly co-workers, etc. is a wasted minute.

Do no waste your energies waiting for the world to change. Life is complicated enough as it is. Trying to adapt yourself to unpleasant circumstances or waiting for them to improve automatically will seldom make your life better. Instead, you should take the easy path to success and happiness: Stay away from barren fields, find fruitful land, and devote yourself to cultivating it, so that you can reap the rewards.


Image: Photograph of ancient drawing. Photograph taken by John Vespasian, 2019.

For more information about rational living, I refer you to my books

Free subscription to The John Vespasian Letter

Here are the links to two audio interviews just published:
  1. John Vespasian interviewed by Judy Hoberman on "Selling in a Skirt" about how highly-effective pople deal with disruptions.
  2. John Vespasian interviewed by Mike Burton on "Genuine Chit Chat" about rational living and learning from history.

Thursday, 16 January 2020

Finding peace of mind in difficult times: the daily practice of serenity and common sense

The 16th century was a period of extraordinary conflict and violence. Disputes about religion and territory had divided the population in factions that engaged in continuous war, persecution and torture. Luckily, not everybody fell prey to the dominant ideas of the time. A few good men have taught us lessons we should strive to keep always in mind.

The French writer Michel Montaigne (1533-1592) is one of the most interesting personalities of that period. We would probably have never heard of him if he had been more successful in his original profession, or I should rather say, if he had attempted to become more successful.

After learning Latin (the most widespread language in sixteenth-century Europe) and receiving some basic training in jurisprudence, Montaigne spent a decade working as a public official in the legislative council and courts of justice in southern France.

Subsequently, Montaigne moved to Paris to pursue better employment opportunities, but after a while, he realised that he had made a mistake, a large one. His natural aversion to lying, flattery and pretence was in fact making him unsuitable for working as a public official in the centre of power. He just could not stomach the kind of tasks he had to accomplish because he was clever and sensitive enough to see the consequences.

A radical change of lifestyle

Montaigne did not last long in Paris. He had intended to further his career as a public official, only to realise that he was in the wrong place, that he had no desire to keep working in that field. Thus when he turned thirty-eight, he did something that none of his friends or family members was expecting: he gathered his savings, quit his job, and abandoned his profession altogether. He had grown totally and completely fed up with his lifestyle.

After handing in his resignation, Montaigne purchased a small farm in the south of France, and retired to lead a modest and quiet life. As he traversed the countryside on his way from Paris to the farm, he could see the damage, personal and material, arising from the religious conflicts that were devastating France. In the name of God, people of different Christian denomination were slaughtering each other.

Montaigne's life and writings revolve around peace of mind, specifically, about how to maintain your serenity in times of widespread conflict. The lessons you can learn from reading Montaigne's biography will find immediate application today in the twenty-first century, when millions of people can barely sleep at night due to worry, anxiety and stress of all sorts.

What followed during the next fifteen years after Montaigne's retirement was a memorable attempt at living according to nature, at practising serenity and common sense every single day. Every morning, Montaigne would devote the necessary efforts to his farming activities, not with the purpose of expanding his wealth, but simply to ensure his own subsistence and that of his family.

For the rest of the day, Montaigne had set himself the goal of reflecting about the good life and writing down his thoughts as he went along. Surrounded by books he had accumulated in previous decades, he wrote every evening during his forties and early fifties. If you write four pages a day, as he seemed to have done, you will soon produce enough material for several books.

The key to prosperity

While his neighbours in southern France were taking sides excitedly in favour of one religious faction or another, Montaigne always called for moderation. Day in and day out, he kept pleading for peace and recommending tolerance as the key elements for ensuring prosperity. Without tolerance of other people's ideas, there is no way to maintain human dignity. Live yourself and let other people live as they please. Do your own thing and do not interfere in how other people choose to live their lives.

Prudence, tolerance and moderation constitute the key messages of Montaigne's philosophy. He wrote more than a thousand pages, one essay after another, which he then published himself in compilations. Through the years, he kept correcting and editing his essays further until he was happy with the result.

The principles of common sense and learning from experience permeate Montaigne's writings. Since the 16th century, other thinkers have also tried to formulate the principles of the good life, but few equal Montaigne's erudition and literary skills. For those who, in the twenty-first century, are seeking to live in accordance with nature, Montaigne's essays are still a delight to read.


Image: Photograph of classical painting. Photograph taken by John Vespasian, 2019.

For more information about rational living, I refer you to my books

Free subscription to The John Vespasian Letter

Here are the links to three audio interviews just published:
  1. John Vespasian interviewed by Jackie Pick on "The Jackie Daily Show" about how highly-effective pople deal with disruptions.
  2. John Vespasian interviewed by Geoff Currier on "The Geoff Currier Show" about rational living.
  3. John Vespasian interviewed by Rodney Mathers on "Journey of Hope" about how highly-effective pople deal with disruptions.